Pawprint.eco is a startup that operates in the sustainability sector, offering services to help organizations reduce their carbon footprint. Their primary clients are forward-thinking companies that understand the importance of reducing carbon emissions as part of their corporate responsibility.

The company's business model revolves around providing expert guidance to these organizations. They help map out the client's current sustainability status, set achievable goals, and prioritize impactful actions. They also assist in creating a communication strategy to enhance the organization's sustainability efforts.

Pawprint.eco's services extend to employee engagement, encouraging staff to take actions aligned with the company's sustainability goals. They use gamification techniques, such as team competitions and leaderboards, to foster a sense of competition and drive progress. Employees' actions are rewarded with perks and charitable donations, further incentivizing their participation.

The startup also offers tracking tools to monitor the live carbon reduction of employee actions, collect greenhouse gas (GHG) Protocol aligned Scope 3 data, and measure goal progress. This data allows companies to benchmark their results and identify areas for improvement.

Pawprint.eco generates revenue by charging organizations for their services. The exact pricing model is not specified, but it's likely based on the size of the organization and the scope of the services provided.

In summary, Pawprint.eco is a sustainability-focused startup that helps organizations reduce their carbon footprint through expert guidance, employee engagement, and tracking tools.

Keywords: Sustainability, Carbon Footprint, Corporate Responsibility, Expert Guidance, Employee Engagement, Gamification, Tracking Tools, Greenhouse Gas Protocol, Benchmarking, Carbon Reduction.