Peak is a cognitive training app that combines the latest research in neuroscience with engaging and fun games to help users improve their cognitive skills. The app collaborates with scientists from prestigious institutions such as Cambridge, Yale, and UCL to develop games and training programs that target specific cognitive abilities like memory, attention, and problem-solving. Peak serves a diverse range of clients, from individuals looking to enhance their mental agility to those seeking structured cognitive training programs. Operating in the digital health and wellness market, Peak employs a freemium business model, offering a free version with basic features and a premium subscription, Peak Pro, which unlocks advanced workouts, detailed performance analysis, and access to the full catalog of over 40 games. Revenue is generated through these premium subscriptions. Peak's unique selling proposition lies in its science-backed approach and personalized training plans, making cognitive training both effective and enjoyable.

Keywords: cognitive training, neuroscience, memory enhancement, attention improvement, problem-solving, digital health, wellness, freemium model, personalized workouts, premium subscription.