Heyo is a social media marketing platform that enables businesses to create and manage sweepstakes, contests, and interactive campaigns across various social media channels including Facebook, Twitter, and Instagram, as well as on mobile and web platforms. The company serves a diverse range of clients from small businesses to large enterprises, providing both custom and full-service solutions as well as a DIY campaign builder and developer API. Heyo operates in the digital marketing industry, focusing on social media engagement and lead generation. The business model is primarily subscription-based, with clients paying for access to the platform's tools and services. Revenue is generated through subscription fees, custom solutions, and additional services such as customer support and campaign management.

Keywords: social media, marketing, sweepstakes, contests, campaigns, Facebook, Twitter, Instagram, lead generation, digital marketing.