Admo.tv

Admo.tv

TV analytics platform that helps TV & radio advertisers to measure and optimise the online impact. Learn more

Launch date
Employees
Market cap
-
Enterprise valuation
CAD6—9m (Dealroom.co estimates Jul 2016.)
Company register number 533565040
Paris Île-de-France (HQ)

Financials

Estimates*

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Revenues, earnings & profits over time
USD20192020202120222023
Revenues6.6m6.6m4.9m4.9m4.9m
% growth--(26 %)--
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DateInvestorsAmountRound
-

N/A

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€300k

Seed

€1.0m

Series A
Total FundingCAD2.0m

Recent News about Admo.tv

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More about Admo.tvinfo icon
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Admo.tv is a pioneering company in the field of TV attribution, which means it helps businesses understand and measure the impact of their TV advertising campaigns. The company operates in the TV analytics market, providing tools that allow advertisers to track how their TV ads drive online visits, conversions (when a visitor becomes a customer), brand awareness, and even foot traffic to physical stores.

Admo.tv serves a wide range of clients, including over 450 brands and media agencies. These clients use Admo.tv's platform to gain insights into the effectiveness of their TV ads and to optimize their advertising strategies. By identifying in real-time which visitors come from TV ads, Admo.tv helps businesses make data-driven decisions to maximize their return on investment.

The company's business model revolves around offering a subscription-based platform that clients pay for to access its suite of analytics tools. This platform uses proprietary technology to detect and analyze TV ads, providing detailed reports and actionable insights. Admo.tv makes money by charging clients for access to its platform and services, which include advanced analytics and optimization tools.

Admo.tv's technology is designed to bring more transparency and innovation to TV advertising. By providing detailed analysis of TV campaigns, the platform helps clients justify their advertising spend and improve their media plans. This performance-driven approach allows advertisers to amplify their TV advertising impact and boost their search engine advertising (SEA) when audiences search for them online.

In summary, Admo.tv is a key player in the TV analytics market, helping businesses measure and maximize the performance of their TV advertising campaigns through advanced analytics and real-time insights.

Keywords: TV attribution, analytics, advertising impact, real-time tracking, conversions, brand awareness, foot traffic, media agencies, optimization, transparency.

Tech stack

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Tech stackLearn more about the technologies and tools that this company uses.